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Unit 9
Activity 1

It's all in your head!

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1
What conspiracy theories do to your brain

Placeholder pour Obeying master hand pulling the strings in the silhouette of a human head.Obeying master hand pulling the strings in the silhouette of a human head.
TSViPhoto/Adobe Stock

“A neuroscientist explains what conspiracy theories do to your brain”, Inverse, 2019.


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2
Why we are all attracted to conspiracy theories

Placeholder pour “Why we are all attracted to conspiracy theories”, The Guardian, 2021.“Why we are all attracted to conspiracy theories”, The Guardian, 2021.
The Guardian/DR

“Why we are all attracted to conspiracy theories”, The Guardian, 2021.


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3
Awakenings

angt-unit9-activity1-doc3.mp3



 Belief in conspiracy theories is often initiated by traumatic life events. Job losses or the death of a loved one can trigger anger and suspicion towards public services, authority figures, and experts. This is especially so if people feel that the tragic or destructive events that affected them could have been averted. And these emotions can motivate a search for answers.
 When conspiracy theories claim to explain painful personal circumstances or wider fears over COVID-19, or climate change, people can experience “awakenings”. These are moments of insight during which people come to believe that the causes of their problems lie with secretive groups which control society.
 One person we spoke to described conspiracy theories as enabling him to “access the way the world really works… as if a light was switched on in my head and I could see things clearly”.
 People rarely experience their awakening in isolation. In online group chats, people discover others with similar problems. In public meetings, beliefs in various theories are boosted by interactions where people discuss their suspicions over who is to blame for particular issues. In the process, these groups feed off their common emotions, building an atmosphere of energy and excitement.
 The loss of traditional meeting places such as pubs and high streets, along with high levels of loneliness, may be driving people to look for new forms of connection and meaning.
Robin Canniford, Stephen Murphy, Tim Hill, The Conversation, 2025.
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Questions
1
Watch the videos. What natural functions of the human brain can lead people to believe in conspiracy theories?
2
How do the internet and repeated exposure to information reinforce conspiracy beliefs?
3
Read the text. How can personal experiences and emotions trigger belief in conspiracy theories?
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Background check

To what extent is believing in conspiracies a human tendency?
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Let's learn!

Select three key words from the documents. In small groups, share your words and connect them in a diagram to explain why people fall for conspiracies.

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