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Unit 8
Tech Exploration

The art of food waste

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Photographer Rankin puts focus on food waste ahead of COP26 summit

Titre


 With 86% of Scots unaware that food waste can be an even bigger contributor to climate change than plastic waste, we're joining forces with world-renowned photographer Rankin, to capture a photo series that raises awareness of the hidden carbon cost of food waste.
 To mark COP26 coming to Glasgow, Scottish-born Rankin – usually known for snapping celebrities and VIPs – has produced five striking shots that encourage individuals to think about food waste the same way they think about single-use plastics.
 The finished work will be on show in and around Glasgow's city centre over the course of the conference.
 While everybody is aware of the environmental impact of single-use plastics, it seems that when it comes to food waste, Scots are still in the dark. But the statistics can be quite shocking.
 In fact, sending just 1kg of food waste to landfill produces the same carbon emissions as landfilling a staggering 25,000 500ml plastic bottles. Even when you consider the entire life cycle impacts of the production, transport and energy used to produce food compared to plastic, 1kg of food waste has the same carbon emissions as 150 plastic bottles (around four bags for life full).
 We wanted to do something to raise awareness of the issue of food waste while helping us all better understand the problem and approached Rankin to create a photo series to do just that. We were delighted when he agreed to get involved!
 By taking the instantly recognisable silhouette of a plastic bottle and filling it with wasted food, Rankin's photographs highlight that we need to start thinking about food waste in the same way as we do single-use plastics.
Zero Waste Scotland, November 2021.
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Placeholder pour bottle filled with food wastebottle filled with food waste

Vidéo associée
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Communication

1-A
Describe the visual concept Rankin used for this campaign. How does it create a strong message?
2-A
What surprising fact about food waste did Rankin learn, and why is it important for consumers to know this?
3-A
What role do artists have in raising awareness about environmental issues?
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Science

1-B
Watch the video. Describe the medium and technique used by Paul Rankin.
2-B
Pick out key facts and figures in the text and video. What do they show about the importance of food waste and its consequences?
3-B
What practical steps can individuals take to reduce food waste at home?
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Over to you!

Communication
Design your own awareness campaign.

Choose an environmental issue connected to everyday life (food waste, plastic pollution, energy saving, or another topic you care about), and pitch your campaign idea to Zero Waste Scotland.

Science
Write an exhibition label.

Rankin's photo trail was a temporary exhibition organised for COP26. Write the label that will introduce the trail and present the data behind the art.

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